WiSA Farm & Irrigation Automation is a second-generation, Australian-owned leader in irrigation control and farm automation solutions. Founded in Echuca in 1996, the company has spent nearly three decades developing robust, modular systems that integrate seamlessly with existing infrastructure, enabling sustainability and efficiency for farms and landscapes across the globe
The Challenge
As a family business evolving through generations, WiSA Farm & Irrigation Automation needed to address two critical areas: a structured succession plan to ensure smooth leadership transitions, and disciplined financial frameworks to support continuous innovation and growth. Regular accountability and strategic financial planning were essential to maintaining both legacy and momentum.
The Transformation
With the assistance of Progress Accounting, WiSA Farm & Irrigation Automation developed a clear succession plan, ensuring the business can navigate generational change without losing its identity or focus. Regular onsite quarterly accountability meetings enabled the team to set financial targets, review progress, and make informed decisions with confidence.
To support innovation, our team guided the business through budgeting and target setting, laying the foundation for sustainable growth. Critically, we helped secure research and development grant funding, fuelling continuous improvement of WiSA’s modular and resilient automation systems.
Additionally, with expert costing and pricing assistance, we helped WiSA Farm & Irrigation Automation ensure their solutions remained both competitively priced and profitable—reinforcing their leadership in a crowded market.
Progress Accounting’s Role
- Succession Planning: Crafted a practical roadmap for managing leadership transitions and preserving business continuity.
- Quarterly Onsite Accountability: Established a rhythm of goal-setting, performance review, and strategic planning.
- Budgeting & Target Setting: Created financial clarity and growth focus to support decision-making.
- R&D Grant Funding: Assisted with applications to unlock funding for innovation and development.
- Costing & Pricing Strategy: Advised on pricing that balances profitability with market competitiveness.
The Outcome
Armed with long-term financial clarity and leadership continuity, WiSA Farm & Irrigation Automation is well-positioned to continue delivering cutting-edge irrigation and automation technology. Their systems—designed to withstand extreme climates, integrate smoothly with existing infrastructure, and scale over time—are supported by a business structure that’s agile, future-ready, and rooted in family values
